Casino Enterprise Management

VDP Direct is a full service casino direct marketing / direct mail firm specializing in variable data print direct mail for the gaming industry. VDP does everything under "one roof" from offset printing, to black and four-color digital imprinting, full bindery, and mailing services. We also produce many high-end VIP mailings; pull-tabs, scratch-offs, red reveal, and web decoders... all that can be incorporated into direct mail or for on property promotions. Inquire about our own proprietary TrafficBuilders℠ that drive increased coin-in, additional trips, and increased loyalty and response rates. We also have six former casino marketing executives on-staff, that have experience in all different marketing functions from direct mail, to promotions, to database marketing, to database creation, segmentation, and patron reinvestment.

Also inquire about Touché℠, our proprietary variable data email response program that alerts your loyalty club members as to when unredeemed offers are going to expire via email to garner increased/salvaged trips, higher coin-in, increased response rates, and increased loyalty.

Our sister company, PromoRetriever, is an ASI certified promotional products supplier that specializes in personalized VIP gifts, gifts of the month, and other property branded promotional products. Ask about our GiftLift℠ program that takes your "Gift of the Month" program to the next level. When you purchase your promotional items through GiftLift℠ you also get, FREE OF CHARGE: variable data print postcards sent to your eligible patrons to promote the promotion, all creative and branding, in-house signage (posters, rack-cards, POP cards, table tents, etc.), and files for electronic signage.

Please contact us today to find out how VDP Direct can work with you.

VDP Direct is a certified Minority Owned Business