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App Resources: A Companion to CEM's November Issue

Blog Author
Abram Sauer
Publish Date
November 1, 2010
Article Tools
Abram Sauer

In CEM's November 2010 issue, we ran a story on mobile apps and basically everything you need to know about them. To read that article, click here. Below are links and information on the development companies mentioned in that article:

MacroView Labs
www.macroviewlabs.com
Aron Ezra, CEO
sales@MacroViewLabs.com

Casino Data Imaging
www.casinodataimaging.com
George Levine, Director, Sales & Marketing
glevine@casinodataimaging.com

Symon LV
www.symon.com
Frank Manzullo, Gaming Sales Manager
FManzullo@SYMON.com

A Clever Twist
www.aclevertwist.com
Jen Gordon, Owner
jen@aclevertwist.com

Link to HI-TEC's Mobile App

Caesar's Palace iPhone App at the Apple Store

Mandalay Bay Mobile Apps

Other Resources on Understanding Apps

Wikipedia on Mobile Application Development


The Official Google Mobile Blog

An Example of HTML5 Mobile Apps

TagsMe Mobile Development Platform

The Flurry Mobile Apps Blog

Does your current website "render" on mobile devices? If so, which ones? A Mobile Emulator can be used to find out. Here's a list of them. If not, before you even think of developing an app, go immediately and fix this.

MobileMarketer Blog


Other App Devlopers

Skyward Interactive (Atlanta based)
www.skywardinteractive.com

Intridea Inc. (Washington, D.C. based)
www.intridea.com

BluMedialab Mobile App Developers
www.blumedialab.com

Liquid Joe App Developers
www.liquidjoe.biz


Six Questions to Ask Your App Developer:

1) Who are your clients?
Getting a look at a developer's client list is not only a good way to gauge both the depth of experience and quality of work. (If the "list" is one name long, be wary.) It is also a great way to plunder other's good ideas. If you see a neat feature the developer has added to another client's pa, you can ask for it specifically.

2) Is the site well-optimized for mobile search?
Mobile search overlaps with "standard" web search but there are differences. Issues exist with page size, image overuse, and document types, amongst others. One research group predicts mobile search will grow more than 130 percent by 2013.

3) Can customers provide comments and submit pictures about, for instance, new product ideas?
You may not need or want this function, but it's good to know it's possible.

4) What is your current workload or bandwidth to take on new work?
Jen Gordon, from a Clever Twist, cautions, "Sometimes developers can get their pipeline of work backlogged which can push the delivery date of your project behind schedule. Make sure you're working with a developer that has a good handle on how much work they can handle and are meticulous about meeting deadlines."

5) How easy is it for me to update information?
A we noted, a key to making your app desirable is stocking it with current information. And a key to keeping it stock with current information is ease of use. Can you update most of the info yourself? If not, see Number 4 above.

6) How much do updates cost? How is maintenance billed?
This is the bottom line, isn't it? Even the best-constructed mobile apps will need servicing so it's best you know what you're in for, cost wise, before the first line of code is even written.

Again, be sure you read the companion article to this blog post for even more info. Just click here.

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