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New Media Matters, November 29, 2010

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November 29, 2010
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New Media Matters, November 29, 2010

Interview By Sarah Klaphake Cords

David Bruce, vice president of strategy at Reach Media Group, discusses a recent announcement from RMG regarding work the company is doing with Ceasars Entertainment, formerly known as Harrah’s Entertainment. They are launching a new place-based Hospitality Entertainment Network. He tells us more about the partnership, gives us details on the network and explains who will benefit and how. Bruce also describes how a Twitter stream on the network may help operators interact with players in the future.

New Media Matters is a podcast series dedicated to bringing you useful information, best practices and tips regarding social media, other online new media and new media uses at land-based casinos.

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