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New Technology Integration: Preventing Post-Deployment Depression

Publish Date
March 1, 2012
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New Technology Integration: Preventing Post-Deployment Depression

By Kevin Parkey and Andrea McCurry

Have you ever sat back after several weeks, or possibly months, of jumping through hoops to get that new technology approved and deployed on your casino floor, and realized that both your internal and external customers are not nearly as excited about the product as you once were? This particular realization is what we lightheartedly refer to as post-deployment depression. It’s that moment after all the regulation i’s have been dotted and the documentation t’s have been crossed when you realize you’ve overlooked the most important part of the product release—your customers.

The feeling is a lot like another we all go through in life—just think back to the last time you started a new personal relationship. Perhaps a mutual friend introduced you because they saw the similar perceptions, interests and traits between the two of you. Do you remember the excitement you felt? Do you remember how everything seemed fresh and new, and you stayed awake at night thinking about the infinite possibilities? Still, you were nervous—what if it didn’t work out? What if the people that were important to you didn’t see the attraction, or worse, simply didn’t accept it?

To read the full article, visit www.casinoenterprisemanagement.com/articles/march-2012/new-technology-integration-preventing-post-deployment-depression.