Search: marketing, 2009

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Santa Ana Star Casino Promotes Burdick to Director of Marketing

... Star Casino has promoted Michael Burdick to director of marketing.  He is responsible for directing the casino’s overall marketing and promotional efforts including advertising, direct marketing, and ...

CEM Newswire - Anonymous - 07/21/2009 - 10:27 - 0 comments - 0 attachments

GameLogic Announces PlayerVantage™ Interactive Marketing Platform

... GameLogic, Inc., the premier provider of interactive marketing products and services for the U.S. regulated gaming industry, today ... of the Internet to improve a casino or lottery's database marketing activities. ...

CEM Newswire - Anonymous - 06/18/2009 - 07:35 - 0 comments - 0 attachments

TCSJOHNHUXLEY Appoints Head of Marketing

... Manager Luke Davis to the position of Head of Marketing. The company said that the new position reflects a “re-enforced ... Manager Luke Davis to the position of Head of Marketing. The company said that the new position reflects a “re-enforced ... new role, Luke will be responsible for building integrated marketing platforms for the international gaming supplier. He will oversee ...

CEM Newswire - Anonymous - 12/14/2009 - 15:07 - 0 comments - 0 attachments

Cannery Casino Resorts Appoints Lonnie Bossi Senior VP of Marketing and Gaming Strategy

... Lonnie Bossi to the position of Senior Vice President of Marketing and Casino Gaming Strategy, announce CCR officials. ... Lonnie Bossi to the position of Senior Vice President of Marketing and Casino Gaming Strategy, announce CCR officials.   ...

CEM Newswire - Anonymous - 09/03/2009 - 13:31 - 0 comments - 0 attachments

Lightning Gaming Names Christopher Strano as Chief Marketing Officer

... executive team.   Mr. Strano will serve as Chief Marketing Officer and will be responsible for leading the company’s world-wide sales and marketing, revenue planning, product launch strategy and field operations. ...

CEM Newswire - Anonymous - 07/30/2009 - 12:52 - 0 comments - 0 attachments

Eric Tom joins IGT as new EVP of Sales and Marketing for North America

... company as its new Executive Vice President of Sales and Marketing for North America including Canada and Mexico, subject to his ... company as its new Executive Vice President of Sales and Marketing for North America including Canada and Mexico, subject to his ...

CEM Newswire - Anonymous - 07/01/2009 - 10:52 - 0 comments - 0 attachments

Who is Due Back? Part IV: Applying BI to Measure Marketing Results

... While it comes to measuring the success of your marketing promotions, would you rather rely on luck or business intelligence? ... CEM blog entry relating to how to measure effectiveness of marketing programs ( www.casinoenterprisemanagement ... the series to five parts.   The world of marketing is full of rules of thumb. For example, according to Web Marketing ...

Story - Anonymous - 11/03/2009 - 07:17 - 0 comments - 0 attachments

GameLogic Announces Facebook Integration

... GameLogic, Inc., a provider of interactive marketing services for the U.S. regulated gaming industry, today announced ... These programs extend GameLogic's Internet player/database marketing platform to the rapidly growing world of social media. ...

CEM Newswire - Anonymous - 11/12/2009 - 13:15 - 0 comments - 0 attachments

Zamarin Named CMO at Tropicana Entertainment

... Zamarin has been named Senior Vice President and Chief Marketing Officer at Tropicana Entertainment, LLC responsible for developing the corporate marketing function. From 2002-2008, Zamarin was head of corporate marketing at ...

CEM Newswire - Anonymous - 12/28/2009 - 13:33 - 0 comments - 0 attachments

Joe Olmstead, Pelco Director of Global Marketing Communications to Retire

... Pelco announced that its Director of Global Marketing Communications, Joe Olmstead, will be leaving the company to enjoy ... – Pelco announced today that its Director of Global Marketing Communications, Joe Olmstead, will be leaving the company to enjoy ...

CEM Newswire - Anonymous - 06/25/2009 - 08:05 - 0 comments - 0 attachments