Search: customer, service, Blog entry

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The Invisible Force of Social Networks

... our players to be broadcasting their gaming and gaming service experiences in realtime. To test this idea a search using ... give the casino an extra trip. Targeted Dialogue (Customer Survey) In this communication we expect a response to the ... either by phone interview or an internet survey to gain customer feedback. This feedback, while typically in much smaller volumes that ...

Blog entry - Anonymous - 01/28/2010 - 15:51 - 1 comment - 0 attachments

Theoretical Win: Taking a Closer Look at a Sacred Cow

Andrew Cardno In my last entrys, I discussed the shortcomings of measuring coin-in.  I will next take aim at the sacred theoretical wi ...

Blog entry - Anonymous - 07/30/2009 - 10:02 - 15 comments - 0 attachments

Branding: A How-To Guide

... feel the way they do about the current brand? Was it service, is it a competitor who is influencing the way they feel and identify ... the conversation? If not, you should be. What is your customer profiles and segmentation? How are certain guests classified? What is ...

Blog entry - Anonymous - 03/18/2010 - 13:27 - 3 comments - 0 attachments

Brand Representation Management Important to Businesses

... sense of appreciation for the brand, product and overall customer service experience. I wish that more company and brand executives practiced ...

Blog entry - Anonymous - 07/02/2009 - 09:02 - 0 comments - 0 attachments