Search: articles, marketing

Results 31 - 40 of 50

Results

Gaming Floors of the Future, Part II: The Download on Free Play

... by 2005. 1,2 Free play has now become a major part of many marketing programs3, and depending on the system, it can be directed to ... plan to explore these different allocation models in later articles.] Adding Participation Consider two slot manufacturers, one ...

Story - Anonymous - 08/02/2010 - 05:46 - 0 comments - 0 attachments

Birtha to Join Sol Casinos as President, Chief Development Officer

... Las Vegas Sands Corp., in corporate development, casino marketing and conference management. He opened the Bellagio Hotel as Assistant ... He is managing editor of RD&E Magazine and has written articles for multiple gaming publications and speaks regularly at industry ...

CEM Newswire - Anonymous - 07/02/2010 - 08:00 - 0 comments - 0 attachments

Four Types of Games: Leaders, Loners, Laggards and Losers

... areas into a specialist Keno room, this accompanied by a marketing program inviting these players to their special area was successful; ... appreciated. used to read a lot about it, downloaded great articles by rapidshare SE but it's hard to decide what's really worth my ...

Blog entry - Anonymous - 12/21/2009 - 11:18 - 2 comments - 0 attachments

Banerjee, Industry Thought Leader, Joins NICE Security Group

... Bosch Security Systems, where he had served as product marketing manager for IP Video since 2004. A recognized expert in all things ... industry conferences. He has also published numerous articles in online security industry media and trade magazines on a wide range ...

CEM Newswire - Anonymous - 02/12/2010 - 09:57 - 0 comments - 0 attachments

Marketing Analysis Case Study: The Golden Gate Hotel and Casino

... Coast recently traveled to Nevada to conduct comprehensive marketing research and analysis on Golden Gate Hotel and Casino, located on ... to discuss new textbooks titles, Las Vegas history, and articles about the Golden Gate he thought would be helpful in completing our ...

Story - Anonymous - 06/16/2009 - 11:16 - 0 comments - 0 attachments

Gaming Floors of the Future, Part 1: Downloadable Games

... 2   These will be further explored in future articles 3   Singh, A. K. and Cardno, Andrew. “The Petabyte Era ... . Dr. Ralph Thomas is Vice President of Database Marketing for Seminole Hard Rock Gaming. During his years in the casino ...

Story - Anonymous - 07/01/2010 - 06:08 - 0 comments - 0 attachments

Gaming in Mexico: Decoding the Market, Part V: Gaming and Politics

... of the Interior Santiago Creel. As this series of articles has previously noted, today Creel is a member of the Mexican Senate, ... promote national development efforts and support for the marketing of competitive products for different segments of the existing and ...

Story - Anonymous - 06/01/2009 - 14:28 - 0 comments - 0 attachments

The Long and Short of It: Slot Games from a Player’s Perspective

... Combine the flexibility of pay tables for slots with marketing programs that take player behavior into account, and the old ... the game, while maintaining the same EV. In future articles we will build more on game simulation models that show the separation ...

Story - Anonymous - 04/01/2010 - 14:11 - 0 comments - 0 attachments

Table Game Challenge: Test Your Knowledge of BlackJack and Baccarat

... have actually inspired material for future CEM articles. Grab some paper, sharpen up a pencil, and see how well you will ... known as comps) is becoming an important element in marketing to casino players. The variables for determining the amount of ...

Story - Anonymous - 06/09/2009 - 06:51 - 0 comments - 0 attachments

Gaming in Mexico: Decoding the Market, Part V ... Gaming and Politics, An Industry at a Crossroads

...

MP3 Library - Anonymous - 05/26/2009 - 13:14 - 0 comments - 0 attachments