Casino Enterprise Management

In last month’s issue of CEM I talked about how you could do something to generate more revenues by making Shuffle Master’s iTable—one of the two greatest gambling gizmos of this century so far—do gangbuster business for you. If we look into our crystal ball, I think it’s pretty clear that within a few years we’ll see iTables dotting the table game landscapes across the country ... if the casinos that put them in go that extra mile to make them work.

In my capacity as a consultant to the gaming industry, I not only produce operational and efficiency profiles of casino resorts, but also reports for gaming manufacturers. These reports focus on players’ preferences and range from the hardware design to the ergonomics of the products, the software and the game components. Although the details and applicability of these reports are always confidential to each client, there are nevertheless many generalities that can be culled from them.

For about the last 10 years, industry experts and electronic gaming machine (EGM) manufacturers have been discussing a brave new world in which you can easily change the games that are available to your slot players in the EGMs on your floor, right from your desk. In a nutshell, here’s the current state of affairs.

Anyone following the capital markets leveraged finance and high yield bond charts recently will undoubtedly rush to the nearest medicine cabinet for a strong dose of motion sickness antidote. The opening and closing, constricting and expanding of debt market windows in 2010 has been uncanny.